Comparison table
| Formula. | Waalaxy | |
|---|---|---|
| Approach | Full AI agent: prospect identification, messages, automated follow-ups | Automation tool (sequence sending) |
| Prospect targeting | ✓ AI identifies and qualifies | ✗ You build the lists |
| Message writing | ✓ AI writes and adapts continuously | ✗ You write everything |
| Automated sending | ✓ Fully automated | ✓ Yes |
| Automated follow-ups | ✓ Agent follows up at the right time, continuously | ⚠ Fixed sequences to configure |
| LinkedIn posts + comments (AI) | ✓ AI posts + comments · competitor post monitoring · rewritten in your style | ✗ No |
| Mobile app | ✓ iOS and Android · Swipe to validate | ✗ Web only |
| Continuous learning | ✓ Agent improves every day from your feedback | ✗ No |
| Setup time | ✓ A few dozen seconds | ⚠ Several hours (sequences + targeting) |
| Daily time required | ✓ 0 to 5 min (mobile validation) | ⚠ 30 min to 2h (config + monitoring) |
| Reply rate | ✓ 50-60% | ⚠ 7-11% market average |
| Channels | LinkedIn + Email · WhatsApp and Instagram (summer 2026) | LinkedIn + Email |
| Calendar integration | ✓ Connected to your calendar — agent proposes slots and books automatically | ✗ No calendar integration |
| First results | ✓ Day 3 | ⚠ Depends on your skills |
What is the real difference?
With Waalaxy, you do the work. You choose who to contact, write the messages, send, track. Waalaxy just automates the sending part.
Formula. does not prospect blindly. It prioritizes profiles that have already liked or commented on your competitors' LinkedIn posts. These are prospects already in active search mode, not a cold list.
With Formula., you do none of that. The AI scans LinkedIn, spots people who have shown a signal of interest, writes a personalized message for each one, sends it, follows up. You just receive the conversations that are moving forward.
The real difference: with Waalaxy, you save time on sending. With Formula., you never think about it again.
Volume AND personalization: both at once
Formula. imposes no tool limit on volume. It operates at LinkedIn's limits, not a plan's limits. And unlike tools that do basic personalization (first name + company), the AI actually reads each profile before writing. It adapts to the sector, the role, the prospect's signals. Every message is unique.
Calendar, mobile app, and continuous learning
When a prospect is ready to meet, the agent checks your calendar availability, proposes time slots directly in the conversation, and books the meeting automatically. No back-and-forth. The mobile app lets you validate agent actions with a swipe. A few seconds a day. And the agent learns: each validation or dismissal sharpens its targeting, messages, and follow-up timing. Week after week, performance improves without you reconfiguring anything.
Who is each solution for?
Formula. is for you if...
- You have a validated offer already generating revenue
- You want qualified meetings without carrying the prospecting workload
- You want to focus on closing, not hunting
- You want a turnkey system, not a tool to configure
- You want to manage everything from your phone in seconds a day
Waalaxy is for you if...
- You already master LinkedIn prospecting
- You have time to configure and optimize
- You have messages that convert
- You want to automate sending volume
- You have a sales team that handles follow-up
FAQ
What is the fundamental difference between Formula. and Waalaxy?
Waalaxy automates sending messages you wrote, to lists you built. Formula. is an AI agent that identifies prospects, detects interest signals, writes messages, follows up automatically, and improves every day from your feedback. You configure nothing.
Can Waalaxy write messages for me?
No. Waalaxy has basic AI assistance, but you remain responsible for the copywriting. With Formula., the AI generates messages adapted to each prospect's context and continuously refines them based on results.
Is Waalaxy risky for my LinkedIn account?
Waalaxy, like all LinkedIn automation tools, can trigger restrictions if volumes are too high. Formula. mimics natural human behavior and operates strictly within LinkedIn's daily limits (28 requests/day, business hours only), which structurally reduces this risk.
Does the agent book meetings automatically?
Yes. The agent is connected to your calendar. When a prospect is ready to meet, it checks your availability, proposes time slots directly in the conversation, and books the meeting automatically. No scheduling back-and-forth.
How does the Formula. mobile app work?
The app is available on iOS and Android. You receive actions proposed by the agent and validate with a swipe from your phone. The agent learns from every response to continuously sharpen its targeting and messages.
Do I keep control over what the agent does?
Your choice. The agent can run in full autonomy, or ask for your validation before each action. You set the level of control.
Is Formula. right for everyone?
No. Formula. is designed for entrepreneurs and business owners who already have a market-validated offer. If your offer sells and generates regular revenue, the agent can immediately go find new clients for you.
You want meetings. Not another tool to manage.
The Formula. agent prospects for you. First meetings in 1 to 3 weeks.
Book a call →